william bernbach
marion harper jr.
leo burnett
david ogilvy
rosser reeves
john wanamaker
william paley
maurice saatchi and charles saatchi
albert lasker
jay chiat
f. wayland ayer
helmut krone
neil mcelroy
stanley resor and helen lansdowne resor
bruce barton
martin sorrell
henry luce
lee clow
mary wells lawrence
alfred sloan
john caples
dan wieden and david kennedy
howard luck gossage
shirley polykoff
joyce hall
ray kroc
allen rosenshine
claude c. hopkins
ted turner
hal riney
phil dusenberry
c. ike herbert
bob gage
conde nast
john smale
bruce crawford
john e. kennedy
john b. watson
steve jobs
phyllis k. robinson
william randolph hearst
philip geier
jane trahey
john h. johnson
george gallup
raymond rubicam
keith reinhard
carl ally and amil gargano
charlotte beers
david sarnoff

george batten
james webb young
jack tinker
lee iacocca
don belding
theodore f. macmanus
sylvester l. pat weaver
charles austin bates
stan freberg
rupert murdoch
harrison king mccann
bernice fitz-gibbon
joe sedelmaier
theodore l. bates
howard zieff
j. walter thompson
robert jacoby
arthur godfrey
a.c. nielsen sr.
james h. mcgraw sr.
jerry della femina
ben duffy
earnest elmo calkins
george lois
michael jordan
theodore repplier
roone arledge
thomas j. burrell
g.d. crain jr.
emerson foote
bill backer
joe pytka
fairfax cone
daniel starch
john e. powers
victor o. schwab
michael ovitz
cyrus h.k. curtis
howard h. bell
richard lord
michael eisner
al achenbaum
steve frankfurt
lester wunderman
peggy charren
frank hummert
sam vitt
cliff freeman
vance packard
stephen m. case