1977-2002美国杂志广告25年年度收入和增长率大全

80酷酷网    80kuku.com

  

  pib/lna advance magazine totals 1977-2002

每年1-12月收入(不含增刊)
年份广告页码% chg收入(美元)% chg
**02/012002225,619.6-3.2%16,689,292,1644.8%
 2001233,059.9   15,924,131,668 
      
**01/002001 237,612.50 -11.7% 16,213,541,737 -4.9%
2000 269,016.38  17,051,791,666
**00/992000 286,931.68 10.1% 17,665,305,333 14.0%
1999 260,727.96  15,491,589,698
**99/981999 255,146.17 5.2% 15,508,357,011 12.8%
1998 242,419.30  13,751,541,594
**98/971998 242,383.13 2.6% 13,810,754,973 7.8%
1997 236,134.45  12,815,652,374
**97/961997 231,370.64 5.2% 12,754,950,695 13.1%
1996 219,934.68  11,281,618,355
**96/951996 213,780.91 -0.1% 11,179,246,682 9.5%
1995 214,030.36  10,212,125,855
**95/941995 208,378.40 5.1% 10,114,898,726 12.0%
1994 198,212.00    9,029,848,486
**94/931994 180,588.60 5.3%   8,504,647,259 10.9%
1993 171,448.60    7,667,037,914
93/921993 168,705.61 -0.9%   7,639,241,068 5.1%
1992 170,302.66    7,267,710,373
92/911992 164,393.17 0.9%   7,158,134,405 7.3%
1991 162,917.50    6,670,444,235
91/901991 158,614.59 -10.9%   6,579,968,188 -4.1%
1990 177,919.45    6,859,737,639
90/891990 173,241.81 -4.8%   6,793,051,696 1.3%
1989 181,995.13    6,704,272,178
89/881989 177,457.86 2.8%   6,650,923,172 10.6%
1988 172,548.92    6,013,089,806
88/871988 166,717.84 1.1%   5,939,518,802 8.3%
1987 164,907.77    5,482,111,898
87/861987 155,636.92 0.9%   5,389,746,073 4.9%
1986 154,311.21    5,136,173,884
86/851986 152,643.17 -1.6%   5,120,345,209 3.2%
1985 155,087.45    4,960,871,508
85/841985 152,565.73 -3.3%   4,919,948,259 4.5%
1984 157,793.72    4,708,740,887
84/831984 153,803.49 8.5%   4,667,984,386 16.5%
1983 141,772.19    4,005,680,076
83/821983 133,047.32 9.4%   3,939,064,007 14.9%
1982 121,616.77    3,428,903,056
82/811982 120,751.25 -2.6%   3,421,196,694 5.0%
1981 123,975.45    3,256,875,044
81/801981 121,500.22 2.6%   3,222,797,150 12.2%
1980 118,372.48    2,872,621,411
80/791980 114,704.57 -0.2%   2,846,083,540 8.1%
1979 114,957.45    2,633,972,089
79/781979 119,832.27 4.1%   2,671,052,606 13.0%
1978 115,107.63    2,364,768,842
78/771978 116,073.90 0.9%   2,390,235,516 19.6%
1977 115,088.76    1,998,383,487
**data for 02/01, 01/00, 00/99, 99/98, 98/97, 97/96, 96/95, 95/94, 94/93 taken from press release report, which contains adjusted data.

magazine advertising revenue and pages
for pib measured magazines, 1960 - 2002

年份 收入(美元) 页码 监测杂志数量
1960 829,727,760 74,861 79
1965 1,048,765,191 80,147 86
1970 1,168,668,178 76,924 89
1975 1,336,313,425 80,735 94
1980 2,846,083,540 114,705 102
1985 4,919,948,386 152,566 142
1990 6,753,356,745 171,689 164
1991 6,538,195,541 156,650 170
1992 7,141,903,718 163,513 176
1993 7,625,491,794
176,973
179
1994 8,504,647,259 180,589185
1995 10,114,898,726 208,378 201
1996 11,179,246,682 213,781 208
1997 12,754,950,695 231,371216
1998
13,813,403,372242,383227
1999
15,508,357,011255,383238
2000
17,665,305,333286,932248
200116,213,541,737237,612250
200216,689,292,164225,619234
sources: publishers information bureau. sunday supplements excluded.

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